SETH GODIN is a bestselling author and entrepreneur.
He is author of ten books that have been bestsellers around the world. His most recent titles include The Dip and Meatball Sundae. Free Prize Inside was published in early May, 2004 and All Marketers Are Liars was published in 2005. His books have changed the way people think about marketing, change and work.
More about Seth and his work
Seth is a renowned speaker as well. He was recently chosen as one of 21
Speakers for the Next Century by Successful Meetings and is
consistently rated among the very best speakers by the audiences he
addresses.
Seth was founder and CEO of Yoyodyne, the industry’s
leading interactive direct marketing company, which Yahoo! acquired in
late 1998.
He holds an MBA from Stanford, and was called “the Ultimate Entrepreneur for the Information Age” by Business Week.
Here's more on some of his best known titles:
Permission marketing



Permission Marketing was an Amazon.com Top 100 bestseller for a year, a Fortune Best Business Book and it spent four months on the Business Week bestseller list. It also appeared on the New York Times business book bestseller list.
Unleashing the Ideavirus

Unleashing the Ideavirus is the most popular ebook ever written. More than 1,000,000 people downloaded the digital version of this book about how ideas spread. Featured in USA Today, The New York Times, The Industry Standard and Wired Online, Ideavirus hit number 4 on the Amazon Japan bestseller list, and number 5 in the USA.
The Big Red Fez

The Big Red Fez, Godin’s take on web design, was the number 1 ebook (worldwide) on Amazon for almost a year before it was published in paperback in 2002. The Miami Herald called it one of the best business books of the year.
Survival is Not Enough

Survival is Not Enough has made bestseller lists in Germany, the UK and the United States. With a foreword by Charles Darwin, this breakthrough book redefines what change means to anyone who works for a living. Tom Peters called it a, “landmark.” The book was first excerpted in Fast Company, where Godin is a contributing editor.